Lindsay stops by the Safeway grocery, her preferred store, on the way home from work. She picks up her usual brand of laundry detergent and orange juice, but she sees that there are no more range-free eggs available. Lindsay is very concerned about the ethical treatment of animals and so she leaves Safeway and goes to another grocery to purchase the range-free eggs. Lindsay's purchase of the laundry detergent and orange juice would most likely be classified as _____ products. Her purchase of the eggs would most likely be classified as ______ products.
A)convenience; brand loyal
B)convenience; shopping
C)convenience; specialty
D)shopping; specialty
E)shopping; shopping

Question

Quizplus · Accepted Answer

Lindsay's purchase of laundry detergent and orange juice would likely be classified as convenience products because she is a regular user of these products and did not put much thought or effort into the purchase. Her purchase of range-free eggs, on the other hand, would likely be classified as a shopping product because she had a specific need and was willing to expend extra time and effort to find the desired product. However, the question does not provide enough information to determine if her eggs purchase would be considered specialty.

Lindsay Stops by the Safeway Grocery, Her Preferred Store, on the Way