The makers of Tide Detergent recently created "pods" of the product,characterized by a small,square,plastic-wrapped packet that was easier to use.Since it is packaged in these square pods,it requires no measuring and can be transported more easily if one is carrying clothes to a laundromat.This change in packaging is a strategy that can most likely help boost sales in the ____ stage of the product life cycle.
A)maturity
B)growth
C)introduction
D)market reduction
E)decline

Question

Quizplus · Accepted Answer

Introducing new packaging like pods can rejuvenate interest and extend the product's life during the maturity stage by differentiating it from competitors and appealing to convenience-seeking consumers.

The Makers of Tide Detergent Recently Created "Pods" of the Product,characterized