The explosion of electronic business questions a number of fundamental principles in international marketing including:

Question

Quizplus · Accepted Answer

The explosion of electronic business challenges several traditional principles in international marketing, including the incremental internationalization concept, the country screening framework, barriers to internationalization for small and medium-sized enterprises (SMEs), and the role of overseas intermediaries. Therefore, option E, which includes all of these options, is the correct answer.

The Explosion of Electronic Business Questions a Number of Fundamental