
Which of the following statements about intellectual property protection in international marketing is NOT true?
A) Intellectual property rights are aggressively enforced in the USA and Europe.
B) The costs of registering of intellectual property rights often outweigh the benefits.
C) The intellectual property rights a company has in its home country will apply in all foreign markets.
D) Counterfeiting and copyright infringements in foreign markets are significant problems.
E) Companies often have to buy back the rights to their own brand names and logos, as they have already been registered in the foreign market.
Correct Answer:
Verified
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