Depending on the level of planning and implementation, global marketing can sometimes fail to take into account external constraints such as:

Question

Quizplus · Accepted Answer

Global marketing can fail if it disregards external constraints such as the level of marketing infrastructure in each market, competition in each market, interdependency with resource markets, and government and trade restrictions. All of these factors play a significant role in the success of global marketing.

Depending on the Level of Planning and Implementation, Global Marketing