Which of the following are reasons why consumer goods tend to have longer channels?
A) Inclusion of intermediaries
B) Inclusion of wholesalers
C) Inclusion of retailers
D) All of the above
E) Options B and C only
Correct Answer:
Verified
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A)Is a major link between
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Q24: Product attributes are not a major influence
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Q28: Whilst using intermediaries in foreign markets for
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Q31: Consumer goods tend to have longer distribution
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