According to Lovelock et al (2004) services can be classified as:

Question

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Lovelock et al (2004) classified services into three categories: people-processing services (which involve the transformation of customers themselves, such as medical services or personal training), information-processing services (which involve the transformation of information or data, such as financial or legal advice), and possession-processing services (which involve the transformation or alteration of physical objects, such as car repair or dry cleaning). Therefore, the best choice is D- all of the above, as all three categories are listed.

According to Lovelock Et Al (2004) Services Can Be Classified