One of the goals of marketing to Gen Yers has been to allow them to remain free of the restraints of wires and cords, but still have media available at any time. The lifestyle created by this approach is referred to as ________.

Question

Quizplus · Accepted Answer

The lifestyle created by allowing Gen Yers to remain free of the restraints of wires and cords, but still have media available at any time, is referred to as "connexity." This term captures the essence of being constantly connected and accessible without the physical limitations of traditional wired technology.

One of the Goals of Marketing to Gen Yers Has