
Each of the following is a potential benefit of cause-related marketing, except:
A) additional customers.
B) counter competitive actions.
C) reduced negative public opinion.
D) consumer goodwill for the future.
Correct Answer:
Verified
Q73: Based on U.S. consumer segmentation of consumer
Q74: With regard to the public relations aspect
Q75: Based on U.S. consumer segmentation of consumer
Q76: Which statement is true about green marketing?
A)It
Q77: Cause-related marketing is based on the idea
Q79: Based on U.S. consumer segmentation of consumer
Q80: Biodegradable laundry detergent is an example of:
A)cause-related
Q81: Greenback Green consumers are less committed to
Q82: The consumer segment called Environmental Browns is
Q83: Cause-related marketing is an internal program working
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