Although Mike is a mechanic at a local auto repair shop, he does most of the cooking and grocery shopping for his family. This is an example of which buyer behavior trend?
A)Age complexity
B)Gender complexity
C)Active, busy lifestyle
D)Individualism

Question

Quizplus · Accepted Answer

Mike's role in his family challenges traditional gender roles, illustrating gender complexity in buyer behavior.

Although Mike Is a Mechanic at a Local Auto Repair