Most buying center members are able to avoid personality factors from affecting decisions by using decision rules called heuristics.
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Q143: Individuals who are extroverted tend to become
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Q145: A new task purchasing decision involves:
A)re-ordering from
Q146: If a potential vendor offers what is
Q147: Roles within the buying center are socially
Q149: What individual factors affect members of the
Q150: A decision rule often employed by organizations
Q151: The organizational factors that impact individuals in
Q152: A modified rebuy purchase decision occurs in
Q153: A straight rebuy purchase decision occurs:
A)when the
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