In the past, creatives designing business-to-business ads relied heavily on:
A) a blend of visual and verbal elements.
B) the visual component of the ad.
C) the verbal or written component of the ad.
D) conative-oriented ads.
Correct Answer:
Verified
Q30: In terms of the visual element of
Q31: Which is an example of visual Esperanto?
A)Showing
Q32: The hierarchy of effects model suggests a
Q33: An example of visual Esperanto would be
Q34: The hierarchy of effects model helps to
Q36: Liking follows awareness and knowledge in the
Q37: Preference occurs before knowledge or awareness in
Q38: Conviction follows liking and preference in the
Q39: Advertising campaign management is the process of
Q40: In recent years, more business-to-business advertisements have
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