Presenting product reviews and feedback applications on e-commerce sites is important for all of the following reasons except:

Question

Quizplus · Accepted Answer

Presenting product reviews and feedback applications on e-commerce sites is important for providing opportunities for interaction with customers, encouraging customers to become brand advocates, and allowing a company to gain insights into customer thoughts. However, it does not necessarily provide an opportunity to squelch negative criticisms of the brand. In fact, negative feedback can be helpful in identifying areas for improvement and addressing customer concerns.

Presenting Product Reviews and Feedback Applications on E-Commerce Sites Is