The utilization of social media and/or social networks to market a product, company, or brand is:

Question

Quizplus · Accepted Answer

Social media marketing specifically refers to the use of social media and social networking sites for the purpose of promoting a product or brand. Social media alone (B) is a broader term that encompasses all types of social platforms, while a social network (C) refers specifically to a community or site where users can connect and interact with one another, which may or may not be used for marketing purposes. Social bookmarking (D) refers to the practice of saving and sharing links to web pages for future reference, and is not directly related to marketing.

The Utilization of Social Media And/or Social Networks to Market