If a fan makes raving positive comments about a brand in social media, that fan should be recruited as a brand advocate.

Name: If a fan makes raving positive comments about a brand in social media, that fan should be recruited as a brand advocate.
Brand: Quizplus
Rating: 4.9 (55 reviews)

Question

Quizplus · Accepted Answer

While a fan making positive comments is a good sign, not all fans may be suitable or willing to take on the role of a brand advocate. Recruitment should consider the individual's willingness, consistency of brand support, and alignment with brand values.

If a Fan Makes Raving Positive Comments About a Brand