Global integration is the coordination of the firm's value-chain activities across multiple countries to achieve worldwide efficiency, synergy, and ________ in order to take advantage of similarities between countries.

Question

Quizplus · Accepted Answer

Global integration seeks to achieve worldwide efficiency and synergy through the coordination of a firm's value-chain activities across multiple countries, and "cross-fertilization" refers to the sharing and integrating of knowledge and innovations across different regions, which aligns with the goal of taking advantage of similarities between countries.

Global Integration Is the Coordination of the Firm's Value-Chain Activities