Managers have a "large sample size" bias that ethical marketing researchers do not use for selfish advantage.

Name: Managers have a "large sample size" bias that ethical marketing researchers do not use for selfish advantage.
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Question

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Managers may be inclined to use a large sample size to support their own interests or agenda, while ethical marketing researchers strive to gather unbiased data for the benefit of their clients or the general public.

Managers Have a "Large Sample Size" Bias That Ethical Marketing