The corporate mission is best described by which one of the following?
A)A description of the activities carried out by the organization.
B)The purpose or reason for the corporation's existence.
C)A description of top management's responsibilities.
D)A statement of corporate objectives.
E)A statement of what the organization would like to become.

Question

Quizplus · Accepted Answer

The corporate mission refers to the purpose or reason for the corporation's existence. It is an expression of the organization's fundamental purpose, values, and priorities. It guides the company's strategic decisions and serves as a unifying factor for all stakeholders. Option A is a description of activities, which could be used to describe the company's operations, but it does not capture the purpose behind those activities. Option C is a description of top management's responsibilities, which is not the same as the company's mission. Option D is incorrect because objectives are different from the mission; objectives are specific, measurable targets that the company aims to achieve. Option E is a statement of the company's vision or aspirations, but it does not convey the reason for its existence.

The Corporate Mission Is Best Described by Which One of the Following