Using ________, e-commerce marketers serve up customized ads on Web sites based on a customer's prior online activity.
A) archetypes
B) behavioral targeting
C) motivational research
D) geodemography
Correct Answer:
Verified
Q21: Frank Simms has decided to use Yoda
Q23: Which of the following is based on
Q24: According to the PRIZM NE system, the
Q25: According to motivational research, when a woman
Q26: The Claritas, Inc.'s PRIZM NE system classifies
Q27: _ refer(s) to analytical techniques that combine
Q30: Shoplifting is America's fastest growing crime. What
Q31: Alcoholism and cigarette smoking are both examples
Q32: Which of the following is an example
Q33: People who are used or exploited, willingly
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents