Tiphani, in her persuasive speech, says the following: "So, by using these simple steps, you will save time, money, and energy." What form of persuasive appeal is this?
A) a negative or guilt-based appeal
B) an appeal to positive motivation
C) using cognitive dissonance
D) an appeal to self-esteem needs

Question

Quizplus · Accepted Answer

This is an appeal to positive motivation because Tiphani is highlighting the benefits of following the steps, which can appeal to the audience's desire to save time, money, and energy.

Tiphani, in Her Persuasive Speech, Says the Following: "So, by Using