Newspapers offer advertisers ________, which allows them to target specific consumer groups.

Question

Quizplus · Accepted Answer

Newspapers offer advertisers market selectivity, which allows them to target specific consumer groups. This means that advertisers can choose to advertise in sections or editions of the newspaper that are more likely to be read by their target audience, increasing the effectiveness of their ad campaign. Market intermediation refers to the role of intermediaries in facilitating transactions between buyers and sellers, while market zoning and market focus are not commonly used terms in advertising. Selective binding is not a relevant term in this context.

Newspapers Offer Advertisers ________, Which Allows Them to Target Specific