What word or phrase is used in traditional media industries to describe the blurring of the differences among television, print, and the Internet media?
A)convergence
B)consolidation
C)commoditization
D)brand experience
E)brand submersion

Question

Quizplus · Accepted Answer

The term "convergence" is commonly used to describe the blurring of differences among television, print, and the Internet media, as they increasingly adopt similar technologies and distribution channels.

What Word or Phrase Is Used in Traditional Media Industries