A company wants to advertise its product in a trade magazine. The product would be aimed at managers who directly oversee manufacturing in different industries. What type of trade publication does the company want to advertise in?
A) professional publication
B) horizontal publication
C) vertical publication
D) directory publication
E) managerial publication
Correct Answer:
Verified
Q132: The global name for Microsoft's operating system,
Q133: Marcus is the advertising director of a
Q134: Who did Honda target with its advertising
Q135: What was Honda's Big Idea in its
Q136: Timberland is a well-known manufacturer of rugged
Q138: Martin is working on a client's global
Q139: As Acme plans for global marketing communications,
Q140: What was the objective of Yoplait yogurt's
Q141: Mary is the advertising director of a
Q142: General Mills is planning on expanding its
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents