Which of the following suggests that marketing should focus first on identifying the needs and wants of the customer?
A) the exchange concept
B) the marketing concept
C) the product concept
D) the brand concept
E) the production concept
Correct Answer:
Verified
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Q25: Which marketing element includes personal selling, advertising,
Q27: Which marketing element includes product design and
Q28: Firms usually reach _ markets through mass
Q28: The promotion "P" of marketing is also
Q30: Which of the steps in the marketing
Q31: Which pricing strategy is used to communicate
Q34: Which of the following does NOT add
Q34: Which of the following is NOT a
Q40: How a brand is different and superior
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