Gwen was an English major in college and took a job at an advertising agency after she graduated. She knows the meanings and derivations, as well as the moods and feelings, of words and the reverberations and vibrations they create in a reader's mind. Her job is to shape and sculpt the words in an advertisement. Gwen works as a(n)________.
A)art director
B)creative director
C)copywriter
D)wordsmith
E)proofreader

Question

Quizplus · Accepted Answer

A copywriter is responsible for writing the text of advertisements or promotional materials. They must have a strong command of language and the ability to evoke emotions and persuade through words. This fits with Gwen's job of shaping and sculpting words in an advertisement. The other choices, while related to the creative process of advertisement, do not accurately describe Gwen's specific role.

Gwen Was an English Major in College and Took a Job