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To Fight Counterfeiting,the "Disney Magical Journey" Promotion Was Keyed to Mail-In

Question 13

Multiple Choice

To fight counterfeiting,the "Disney Magical Journey" promotion was keyed to mail-in hologram stickers on genuine Disney products.Participants could win Disney DVDs,TV sets,and trips to Hong Kong Disneyland.This is an example of:


A) promotion of different types for marketing.
B) promotion of Disney Magical Journey.
C) people in many countries prefer mail-in hologram.
D) "Disney Magical Journey" is popular worldwide.
E) sales promotion by global marketer.

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