In a contest in 45 different languages covering 60 countries,marketers for Axe Apollo invited consumers to fill out an "astronaut profile."

Name: In a contest in 45 different languages covering 60 countries,marketers for Axe Apollo invited consumers to fill out an "astronaut profile."
Brand: Quizplus
Rating: 4.8 (51 reviews)

Question

Quizplus · Accepted Answer

This statement refers to a real marketing campaign by Axe, known as the Axe Apollo Space Academy (AASA), where participants could win a trip to space by creating an "astronaut profile" and competing for votes.

In a Contest in 45 Different Languages Covering 60 Countries,marketers