What important lessons did Virgin chief executive Richard Branson learn in the mid-1990s when he launched Virgin Cola,directly targeting Coca-Cola's core market?

Name: What important lessons did Virgin chief executive Richard Branson learn in the mid-1990s when he launched Virgin Cola,directly targeting Coca-Cola's core market?
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The Answer of What important lessons did Virgin chief executive Richard Branson learn in the mid-1990s when he launched Virgin Cola,directly targeting Coca-Cola's core market?

What Important Lessons Did Virgin Chief Executive Richard Branson Learn