Niche marketing offers smaller companies the opportunity to compete by focusing their limited resources on serving niches that may be ________ or ________ larger companies.
A)unimportant to;desired by
B)unimportant to;overlooked by
C)too large;undesirable to
D)unknown by;desired by
E)disappointed by;geographically far from

Question

Quizplus · Accepted Answer

Niche marketing allows smaller companies to target segments of the market that larger companies might overlook or consider unimportant, providing them with a competitive advantage.

Niche Marketing Offers Smaller Companies the Opportunity to Compete by Focusing