In many instances,marketing managers try to ensure that there is a sense of excitement (or enjoyment)associated with a market offering and the marketing communication used.Which of the following factors is a key to creating excitement?
A)experiential involvement
B)emotional involvement
C)interactivity
D)All of the above.
E)A and B only.

Question

Quizplus · Accepted Answer

All of the above factors (experiential involvement, emotional involvement, and interactivity) are key to creating excitement when it comes to marketing communication and market offerings. Experiential involvement allows consumers to engage in hands-on experiences with the product, emotional involvement evokes feelings and creates connections with the brand, and interactivity encourages engagement and participation in the marketing process. All of these elements work together to create a sense of excitement around the product or service being marketed.

In Many Instances,marketing Managers Try to Ensure That There Is