A major challenge to multi-national food brands has been the rise of farmers' markets providing buyers with opportunities to purchase specialty produce grown in the local area.Although farmers' markets are not cheap,consumers report many reasons for preferring them including: the availability of quality,organic produce;a more personalised purchasing experience through direct interactions with producers and growers;a reduction in carbon footprint by reducing food miles.Consumer interest in farmers' markets is most likely to indicate changes in which of the following environments?
A)natural and social
B)demographic and economic
C)cultural and political
D)generational and cultural
E)economic and environmental

Question

Quizplus · Accepted Answer

Consumer interest in farmers' markets reflects changes in the natural environment (focus on organic produce and reducing carbon footprint) and social environment (preference for personalized experiences and supporting local producers).

A Major Challenge to Multi-National Food Brands Has Been the Rise