Supply chain,more than almost any other marketing activity,affects the environment and a firm's environmental sustainability efforts.

Question

Quizplus · Accepted Answer

Supply chain activities involve the transportation, manufacturing, and distribution of products and services which have a direct impact on the environment. For example, the choice of transportation mode and packaging materials used can have significant environmental implications. Therefore, a firm's supply chain management plays a critical role in determining their overall environmental sustainability efforts.

Supply Chain,more Than Almost Any Other Marketing Activity,affects the Environment