How does a company's effective use of a customer database benefit consumers?
A)Companies make name-brand products and images readily available to customers.
B)Companies tailor offers to customer needs and interests.
C)Customers receive better prices on products and services that they need.
D)Customers receive faster and more reliable service from companies.
E)Customers receive instant credit from more companies.

Question

Quizplus · Accepted Answer

When a company effectively uses a customer database, they can personalize their offers and tailor them to the specific needs and interests of individual customers. This benefits consumers by providing them with relevant offers and promotions, which they are more likely to be interested in and take advantage of. It also helps companies to build stronger relationships with customers, which can lead to better service and support in the future.

How Does a Company's Effective Use of a Customer Database