A(n) ________ vertical marketing system combines successive stages of production and distribution under single ownership.
A) corporate
B) administered
C) contractual
D) regulatory
E) controlled

Question

Quizplus · Accepted Answer

A corporate vertical marketing system involves a single company owning and controlling multiple stages of production and distribution, which fits the description in the question. Administered, contractual, regulatory, and controlled vertical marketing systems do not involve the same level of ownership and control over successive stages of production and distribution.

A(n) ________ Vertical Marketing System Combines Successive Stages of Production