To use Facebook effectively, public relations practitioners must always remember that
A) Facebook is only a simple blog, so creativity will be limited.
B) the best approach is to dominate the page every day.
C) they may have to "shut down" contributors at any time.
D) establishing connections takes thought and creativity.
E) Facebook will soon be eclipsed by the next major social media vehicle.

Question

Quizplus · Accepted Answer

To use Facebook effectively, PR practitioners need to establish connections which demands a good amount of thought and creativity. The other options are incorrect as Facebook is not just a simple blog, dominating the page every day is not the best approach, and shutting down contributors is not an advisable action. Lastly, Facebook is one of the popular social media platforms and has been around for more than a decade, hence it is unlikely to be eclipsed soon.

To Use Facebook Effectively, Public Relations Practitioners Must Always Remember