Which of the following examples involves customer participation in the design of the service?
A) investing in a mutual fund
B) getting a chest x-ray at the hospital
C) providing the stockbroker with the desired distribution of the portfolio
D) seeing a movie at the theater
E) eating at a fast-food restaurant

Question

Quizplus · Accepted Answer

Providing the stockbroker with the desired distribution of the portfolio involves customer participation in the design of the service. The customer is actively involved in deciding how their investment portfolio should be structured.

Which of the Following Examples Involves Customer Participation in the Design