Saminda, a manager at Sunwear Inc, needs to tell Roger he has been laid off. According to the Lengel-Daft Contingency Model of Media Selection, he should use a rich medium. As a communication consultant, which would you recommend?
A) A face-to-face meeting
B) A voice mail message
C) A videotape presentation
D) A brief memo
E) General e-mail

Question

Quizplus · Accepted Answer

According to the Lengel-Daft Contingency Model, a rich medium should be used for sensitive and emotional messages, such as delivering news of an employee being laid off. A face-to-face meeting allows for nonverbal cues (such as facial expressions and body language) to be interpreted, ensures the message is delivered clearly, and allows for potential questions or concerns to be addressed immediately. Therefore, the best choice would be a face-to-face meeting.

Saminda, a Manager at Sunwear Inc, Needs to Tell Roger