Recent research has confirmed an insignificant relationship between customer retention and employee turnover.

Question

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Firms that do a good job of retaining employees can often reap an additional benefit-better customer retention. This notion was confirmed in a study of 17 insurance companies that compared the customer retention rates of companies with low and high employee turnover. Firms with low turnover retained 10 percent more of their customers.

Recent Research Has Confirmed an Insignificant Relationship Between Customer Retention