A buyer's decisions are influenced by ________ such as culture, subculture, groups, gender roles, and family.

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Social factors such as culture, subculture, groups, gender roles, and family have a significant influence on a buyer's decisions. These factors shape a person's beliefs, values, and behaviors, which ultimately affect their purchasing decisions. Culture refers to the shared values, beliefs, customs, and practices of a particular group or society. Subculture refers to a group within a larger culture that shares unique values, beliefs, and behaviors. Groups refer to formal and informal groups such as friends, family, colleagues, and social media communities that may influence a person's buying decisions. Gender roles and family also play a crucial role in shaping a person's buying behavior. Therefore, social factors are crucial to understanding consumer behavior.

A Buyer's Decisions Are Influenced by ________ Such as Culture