Staples Office Supply opened an online store that created competition with many of its dealers. The corporate office created a ________ conflict.
A) multichannel
B) conventional
C) logistics
D) horizontal
E) intermediation

Question

Quizplus · Accepted Answer

The correct term is "multichannel conflict," which occurs when a company decides to sell its products through multiple distribution channels (in this case, both physical stores and an online store) that compete with each other for the same customers.

Staples Office Supply Opened an Online Store That Created Competition