Which of the following functions is LEAST likely to be performed by a public relations department?

Question

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Advertising media selection is typically the responsibility of an advertising agency or marketing department, rather than a public relations department. Public relations departments are more focused on creating and maintaining positive relationships with the media and the public, and on developing and implementing strategies to enhance the reputation and image of the organization. Sponsorships, publicity, product placement, and brand activation are all functions that are commonly performed by public relations departments.

Which of the Following Functions Is LEAST Likely to Be