Which media type offers the longest life for an advertisement?
A) radio
B) network television
C) magazine
D) newspaper
E) cable television
Correct Answer:
Verified
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Q32: _ is a measure of the number
Q33: Which of the following statements about radio
Q34: The optimal method for setting a media
Q35: Nielsen Media's television and radio ratings report
Q37: Mobile advertising refers to advertisements delivered through
Q38: Which of the following is an advantage
Q39: The number of times an individual is
Q40: A media objective is a clear statement
Q41: A full page ad published in Saveur
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