Why might a marketer who segments customers based on lifestyles and interests be more likely to advertise on a local radio station than in a local newspaper?

Name: Why might a marketer who segments customers based on lifestyles and interests be more likely to advertise on a local radio station than in a local newspaper?
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The Answer of Why might a marketer who segments customers based on lifestyles and interests be more likely to advertise on a local radio station than in a local newspaper?

Why Might a Marketer Who Segments Customers Based on Lifestyles