How do Booms and Bitner's 7 Ps differ from the framework of the 4 Ps? Explain why Booms and Bitner proposed a different classification.

Name: How do Booms and Bitner's 7 Ps differ from the framework of the 4 Ps? Explain why Booms and Bitner proposed a different classification.
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The Answer of How do Booms and Bitner's 7 Ps differ from the framework of the 4 Ps? Explain why Booms and Bitner proposed a different classification.

How Do Booms and Bitner's 7 Ps Differ from the Framework