The element of the marketing mix that describes a means of communication between the seller and buyer is known as
A) a product.
B) promotion.
C) the price.
D) the place or distribution.
E) advertising.

Question

Quizplus · Accepted Answer

Promotion is the element of the marketing mix that involves communication strategies used to inform, persuade, and remind consumers about products or services.

The Element of the Marketing Mix That Describes a Means