Which of the following is an example of form utility?
A)an iPhone with a "multitouch" user interface for easy navigation
B)stamp vending machines that are located in drugstores
C)a service station that has a 24-hour ice machine available for use when the station is closed
D)a mobile phone company that offers six-month financing,same as cash
E)a gourmet candy store that offers a home delivery service

Question

Quizplus · Accepted Answer

The value to consumers that comes from the production or alteration of a good or service constitutes form utility.The "multitouch" user interface adds an extra benefit to the iPhone,making the product more valuable to the consumer.

Which of the Following Is an Example of Form Utility