There are three key elements when developing the research plan.One of these is
A)specify measures of success.
B)set the research objectives.
C)determine how to report the findings.
D)evaluate previous research results.
E)identify data needed for marketing actions.

Question

Quizplus · Accepted Answer

Step 2 of the five-step marketing research approach,develop the research plan,requires that the researcher (1)specify the constraints on the marketing research activity,(2)identify the data needed for marketing actions,and (3)determine how to collect the data.

There Are Three Key Elements When Developing the Research Plan