Which of the following firms uses crowdfunding to raise capital for products that are unlikely to get resources from traditional sources?
A) IDEO
B) Kickstarter.com
C) Warren Buffet's Berkshire Hathaway
D) The Industrial Design Group
E) Unfundable.com
Correct Answer:
Verified
Q205: Generating insights leading to marketing actions based
Q206: Because early-stage financing is almost always a
Q207: Idea generation is the stage in the
Q208: IDEO is a company that
A) creates innovative
Q209: Dell used _ to generate 13,464 ideas
Q211: Business researchers emphasize that firms must actively
Q212: In addition to seeking ideas from more
Q213: Screening and evaluation is the stage of
Q214: All of these are sources for new-product
Q215: The _ stage of the new-product development
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