General Motors and Chrysler Experienced Financial Distress During the Recession

General Motors and Chrysler experienced financial distress during the recession resulting in near bankruptcies fundamentally because

A) the Asian markets such as China,India,and Japan entered the North American market and captured an even larger share.
B) the value pricing strategy used by the "big three" was flawed and North Americans' perceptions of value had changed.
C) they were continually using deceptive pricing when establishing the manufacturer's suggested retail price for their vehicles.
D) their costs got out of control,causing their total costs to exceed their total revenues.
E) their product line was not changing with the times in order to meet changing environmental standards regarding fuel economy and emissions.