Consumers deftly use Internet technology to seek information, evaluate alternatives, and make purchase decisions on their own time, terms, and conditions. This describes which reason consumers buy and shop online?
A) convenience
B) choice
C) customization
D) control
E) communication

Question

Quizplus · Accepted Answer

This describes "control" as consumers have the ability to manage their shopping experience according to their own preferences and schedule.

Consumers Deftly Use Internet Technology to Seek Information, Evaluate Alternatives